Benefits of Custom Mobile Application Development
Developing mobile apps can be a daunting task. However, the cost and time spent developing an app are much less when you know your company’s needs and goals well before design and development take place. Custom mobile application development may seem like a lot of work initially, but it is well worth the investment because of its long-term benefits.
Why Custom Mobile App Development?
1. It provides you the freedom to design and develop your app from scratch-
2. It allows you to develop a custom app for your company-
3. It helps you create apps of high quality-
4. It saves time and money-
Benefits of Custom Mobile App Development
There are many benefits of custom mobile application development. Some of them are listed below:
1. It helps you gain a competitive advantage in the market-
It allows you to create apps for your company that is unique and better than those developed by third-party platforms. This increases the probability of success for your app and helps you gain a competitive edge over competitors.
2. It increases the chances of retention-
The best part is that it increases the chances of retaining customers because the apps developed for your company will be more likely to be liked by users and increase retention.
3. It helps you improve brand recognition-
It can be used as a marketing tool for your company. If a user likes your app, she might be inclined to buy your company’s products.
4. It promotes customer retention-
Users are likely to use the mobile application made by the company they like, which will help them retain their engagement with the brand.
5. It increases retention rates-
The most important reason for choosing custom mobile app development is that it increases the level of customer retention and loyalty, which helps you gain more customers than customers who use third-party platforms.
6. It can be used to build a powerful brand-
You can use your custom mobile app to create a powerful brand and showcase your company’s capabilities.
7. It increases market share-
When you develop an app for a company, it will help you improve your market share because of its uniqueness and superior features.
8. It shows that your brand is serious about the market-
This gives customers the impression that your company is serious about marketing and branding itself.
9. It leads to increased sales-
When customers use apps developed by the companies they like, they are likely to buy their products more often because of their familiarity with the brands of the companies which developed these apps.
10. It increases the chances of getting more repeat business-
When customers use your custom mobile app, they are likely to need it again in the future, and it will be possible to make more purchases from your company.
11. It helps increase online sales-
You can use custom mobile app development to convert website visitors into customers. This is an excellent way of increasing online sales and increasing your company’s revenue through this channel.
12. It lowers maintenance costs- If a custom mobile application is not used by the users too much, then it may not cost too much compared to other types of apps used regularly.
Key Features of Custom Apps
1. They are of high quality- You can develop a high-quality app that is highly functional and stylish because you have complete freedom to design and create without following any guidelines set by a platform.
2. They are user-friendly- When you build the app yourself, you know your target customer’s needs and preferences well. Hence, your mobile app will be more user-friendly than apps developed by third-party platforms.
3. They create brand loyalty- Your branded mobile application can be a powerful marketing tool for your company. It helps to increase customer engagement and retention, which increases the probability of customer loyalty towards your brand.
4. They are of impeccable quality- If you have invested in custom mobile application development, it will deliver better quality results than apps developed by third-party platforms.
5. They enhance your brand image- You can use custom mobile application development to build a strong brand image and make your company more popular in the market.
How to make custom apps
1. Hybrid apps-
2. Native Apps-
The platform for custom apps development are
1. HTML-
2. Xcode-
3. Adobe AIR –
4. Platform.NET-
Cost to build a custom app
1. Cost of development-
2. Platform for Development-
3. Cost of tools-
4. Cost of design-
This depends upon how elaborate you want your application to be, but it should not go too cheap as it contributes to the overall cost